6 easy skills that anyone can use to improve their network

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Networking can be tough at the best of times. In 2020, making new business relationships and connecting with new people in real life has been so much harder. Still, the power of networking cannot be underestimated. This is especially true in the age of social media where our LinkedIn profiles are almost as important as … Read more

The most important Facebook metrics to watch

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We all know that Facebook is a great way to connect with your customers and even acquire new ones. But, if you can’t see the effect of your brand’s Facebook page, it can feel like posting into the void. The first step to improving any marketing process is to measure it. This gives you an … Read more

How to increase your social media engagement?

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It’s no secret that the best social media accounts are the ones with the highest engagement. These are the accounts where their posts are bubbling with comments and likes and where people like to share these posts with friends and colleagues. Social media accounts with high engagement have the potential to reach a huge audience … Read more

How can Facebook help my business?

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Your business’s Facebook page is probably the most cost effective advertising method in 2021. The social media giant doesn’t need much introduction with 13 million monthly users here in Australia. The Facebook family also includes a number of other big names such as Instagram and Whatsapp and has a stand alone messenger app. These four apps … Read more

5 easy tips for using Instagram for your business

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No one wants to be a small fish in a big pond. And that’s what it can feel like trying to make a splash on Instagram as a small business. All the other brands you see on your daily scroll post endlessly amazing content with loads of likes, comments and shares. It can feel disheartening … Read more